The trade copilot for African SMEsExport like you have a whole trade team.
Ask it anything about selling your product abroad — where the demand is, whether it qualifies, what paperwork you need, and how to get it there.
Strong demand in Egypt, the UAE, and South Africa — and routes where it lands duty-free.
HS 1515.90 · vegetable oilChecked against AfCFTA & EU rules — grown-in-Kenya oil counts as Kenyan.
Commercial invoice & packing listPhytosanitary certificate — here's how
The steps to ship via Mombasa, and how a clean export pack opens access to finance.
It's not the product. It's the path.
The agreements are signed. The work now is using them. The barrier to exporting is rarely what an SME makes — it's the whole journey out: finding the market, working out what the product is in customs terms, getting the documents and certificates right, and clearing the border.
Each step has historically needed an expensive specialist — a market consultant, a customs broker, a trade analyst. Few SMEs can afford one at every turn, so most never try. The opportunity is real; the path is what stops them.
Ask in plain language. Get grounded answers, one step at a time.
No forms to learn, no jargon to decode. You describe your product and where you want to sell it; the copilot does the trade legwork and shows its working, with the rule and the source cited.
Tell it what you make
Describe your product and where you want to sell it, in your own words. No HS code or trade vocabulary needed — the copilot asks what it needs to know.
Classify it and find the rule
The copilot pins down what your product is in customs terms and surfaces the origin rule that applies across the agreements you can use — guidance you can act on, with the rule cited.
Get the documents and the steps
Which documents you need, which body issues each one, whether the certificate you already hold is valid, and the steps to ship it to your buyer.
“I make electric cables in Nairobi with imported copper. Do they still count as Kenyan?”
For manufacturers, origin is the hard question. The copilot finds the rule for your product, shows what it asks of your inputs — including inputs sourced from other African countries — and tells you what to keep on file to prove it.
One platform. Two sides of the same trade.
Exporters get a copilot that helps them sell abroad. The organisations that serve them get a console to engage their members and prove their impact. Member usage is the impact data — the two sides feed each other.
Made in Africa. Sold across Africa and the world.
You make the products; the copilot walks the export maze. Ask it anything about selling abroad and it answers in plain language — grounded in real trade rules and real procedures, not a chatbot improvising.
- Across the whole journey — where to sell, what your product is in customs terms, the documents you need, and how to ship it.
- Grounded, not guessing — the origin rule that applies and the steps to follow, with the source cited, so you can act on it.
- The right specialist when you need one — a directory of vetted specialists, curated by your association, for the steps that need a professional.
- Source across Africa, still qualify — see how inputs from other African countries count towards origin, so a regional value chain works for you, not against you.
- Built for your sector — manufacturers and agri-processors alike, from food & beverage to plastics, cables, leather and textiles.
Engage your members. Prove your impact.
Your trade desk, open to every member, in every sector and region, every day — not only the ones who can attend a workshop. It carries the advisory you already give, under your own brand, with the console to serve, understand, and report on your members.
- A knowledge base you curate — your guidance, your forms, your corridors, delivered to members inside the copilot.
- A specialist directory you curate — link members to the agencies and professionals you trust, and see which kinds of help are most in demand.
- Outcomes, not just activity — surveys, notifications and M&E that count what happens in the real economy: products classified, certificates obtained, consignments shipped.
- Evidence for the policy table — see where members get stuck, by sector, region and corridor, and take it to government as the case for change.
- Built to outlast the programme — advisory and sensitisation keep reaching members after a funded programme closes.
- The cohort, never the member — you see aggregate engagement and readiness trends; what a member tells the copilot stays private to them. That boundary is why they trust it.
What the copilot does today — and next.
Broad across the export journey, deep where it pays. Market research, classification, origin rules, tariffs, procedures and the partner console are in the product today; member surveys, a verified origin verdict, and downstream finance follow as partners need them.
Available now
IN THE PRODUCT TODAY
- Market research & buyer leadsStudies of where the demand is and how to enter the market, plus verified buyer leads with a first email drafted.
- Product classificationFind the right tariff heading for your product, with the customs reasoning behind it.
- Rules of origin lookupThe origin rule that applies to your product across AfCFTA and EU agreements — guidance, with the rule cited.
- Tariff lookupThe duty your product faces in the destination market under AfCFTA tariff schedules.
- Procedures & documents advisorThe real steps, the right issuing bodies, and whether the certificate you hold is valid.
- Specialist directoryVetted specialists, curated by your association, for the steps that need a professional.
- Partner consoleA curated knowledge base, the specialist directory, and sector-level insights for the BMOs who deliver it.
In build
THE NEAR-TERM FRONTIER
- Member surveys & M&EExport-readiness surveys and outcome reporting for boards and donors.
- Member notificationsReach members with rule changes, deadlines and opportunities that match what they make.
On the roadmap
FURTHER OUT
- Binding origin determinationA verified qualifies / doesn't-qualify verdict behind the high-stakes answers.
- Access to trade financeTurning a clean export pack into working capital for the order.
Grounded in real rules, honest about its limits — not a chatbot improvising.
The copilot is built to put expertise within reach, not to replace the expert. Its answers are anchored in a curated trade corpus, it shows you the source, and it tells you plainly when something needs a professional.
Grounded answers, with the source shown
High-stakes answers — classification and origin — sit on a curated rules corpus, not a model's best guess. The corpus covers all 96 chapters of the Harmonized System under both AfCFTA and EU rules, and every answer points back to the rule it came from, so you can check it.
The cohort, never the member
What you tell the copilot stays private to you. Your BMO sees aggregate engagement and readiness trends across its members — never an individual member's private business. That boundary is the point.
Version-controlled rules database
Every tariff schedule and origin rule is versioned. When an agreement changes, we update the corpus — and the copilot draws on the current rule, not a stale one.
Ask the copilot about your product.
Describe what you make in plain language. The copilot will show you where you could sell it, what it is in customs terms, and what it takes to get it there — no account needed to start the conversation.
Give your members a copilot they'll use — and the impact data to prove it.
A 30-minute conversation about your members, the advisory you already give them, and what you need to show your board. No slides, no fluff.